Wragg Catering wanted a professional solution to represent the high-quality service they provide. Both a new logo and leaflet were required so as to improve business and to convey a sleeker business. With a focus on children’s party catering, it was important to appeal to a small market – parents with young children.
For this project I chose very specific graphics and colour schemes to ensure the required target-audience could be reached. And creating concise copywriting for the leaflet ensured that it didn’t get lost amongst the noise of other leaflets around it.
This project had a focus on a quick turn-around time, and having completed it in just under two weeks, the client was happy to have me send the designs to the printers right away.